Welcome to the
AMSR Summer Event

Tuesday 13th June 2023



(PDF download link (170Kb) – new window)

(page opens in new window)

(page opens in new window)


18:00 – 18:30
Welcome drinks

18:30 – 19:30

Professor Patrick Barwise
Chairman, AMSR

Jim Whaley
CEO, Ovation MR

Jane Hamlett
Professor of Modern British History, Royal Holloway, University of London

Professor Sir John Curtice
Professor of Politics, University of Strathclyde, Glasgow

Phyllis Macfarlane
Head of Collections, AMSR

Adam Phillips
Chief Executive, AMSR

19:30 – 20:30
Drinks and canapés

Our sincere thanks go to our two sponsors for the evening’s proceedings:

Event sponsor: OvationMR

Venue sponsor: The Policy Institute, King’s College London

King's College logo small

Patrick Barwise
Chair, AMSR

Patrick Barwise is emeritus professor of management and marketing at London Business School.  He joined LBS in 1976 after an early career at IBM. He is also former chairman of Which?, an experienced expert witness in international commercial, tax and competition cases, and an advisor and early investor in several online start-ups including Research Now, sold to e-Rewards in 2009.

His book The War Against the BBC, co-authored with Peter York, was published in November 2020. www.patrickbarwise.com

Jim Whaley
CEO, OvationMR

Photo of Jim Whaley, CEO, Ovation MR

Jim Whaley – CEO, OvationMR is a second generation market research practitioner and technologist. After studying math and computer science at Emory University in Atlanta, and starting a technology career at IBM, he decided to come back to market research after 6 years of world class business, technology, and marketing training. Jim has built, run, and sold several market research and MR technology companies prior to starting OvationMR, including Whaley Research & Associates, Inc, G3 Translate, and GlobalPark US.

Jane Hamlett
Professor of Modern British History, Royal Holloway, University of London

Photo of Jane Hamlett

Jane Hamlett is a Professor of Modern British History at Royal Holloway University of London. Her research interests include the home and family, material and visual culture, education and mental health and animals.

Her first book, Material Relations: Middle-Class Families and Domestic Interiors in England 1850-1910, explored the connection between the home and family relationships. In 2010-13 she led the ESRC At Home in the Institution project which focused on material culture in Victorian and Edwardian asylums, schools and lodging houses. The research was published as a book in 2015. From 2016-19 she led the AHRC Pets and Family Life project with Julie-Marie Strange. Pet Revolution: Animals and the Making of Modern British Life, which Jane and Julie-Marie wrote together, is published by Reaktion.

Professor Sir John Curtice
Professor of Politics, University of Strathclyde, Glasgow

Photo of Prof John Curtice

Professor Sir John Curtice is Professor of Politics at Strathclyde University in Glasgow, Scotland, and Senior Research Fellow, National Centre for Social Research and the ESRC’s ‘The UK in a Changing Europe’ initiative. He has written extensively about voting behaviour in elections and referendums in the UK, as well as on British political and social attitudes more generally.

He has been a co-editor of NatCen’s annual British Social Attitudes reports series for over twenty years and is a regular contributor to British and international media coverage of politics in the UK. He is also President of the British Polling Council, which promotes and regulates standards of transparency in the polling industry.

Phyllis Macfarlane
Chair, AMSR Contents Committee

Phyllis Macfarlane is a lifelong Market Researcher – lucky enough to have started in the industry when pretty much everything was new and yet to be invented – and has always been fascinated by the evolution and development of the sector.

Having done Maths at University, she always intended to do a History Degree on retirement, but instead got involved in a GfK Verein project to develop market research training in Africa, which led to a current interest (with the ESOMAR Foundation) to promote the use of research to NGO’s, who do not always realise the value of actually talking to the people they are trying to help, which can result in ineffective initiatives and wasted money.

Now, involvement with AMSR is allowing the early interest in history (and the industry) to come to the fore again, as the value of the Archive content is realised.  In fact she thinks it might be easier to skip the degree and just do a PhD instead – there is so much excellent material in the archive!

Adam Phillips
Chief Executive, AMSR

Photo of Adam Phillips

Adam Phillips is Chief Executive of AMSR and Chair of the Research Network. Adam has over 40 years of experience in the sector and has been involved in media measurement, public opinion research, brand development as well as product and pricing research.

An MRS Fellow, past Chairman of the MRS, a former Chairman of the Professional Standards Committee and a Council Member at ESOMAR, winner of the prestigious ESOMAR Excellence Award, he began his career at Unilever and went on to hold senior positions at AGB Nielsen UK, Euroquest, BMRB, Mass-Observation, Research International and Winona Research in the US.

Ovation MR

OvationMR logo

It’s a Great Day for Discovering Why…
OvationMR via Global Consumer and B2B Market Research Panels and…
an experienced team of practitioners using scientific sampling methods finds feasibility for real respondents at the best value compared with any other provider in the marketplace. Grow your business or lift your brand in the marketplace with reliable data and services that fit your budget.

Pro-active service and support offering:
• Global Audiences for Tracking Studies
• Reporting Dashboard Portals
• Comprehensive Research Services

Whatever your project involves, be it sample-only, survey programming, translating languages, and hosting, or more, it is handled with precision and confidence by a professional who works like your partner.


Michel Jones
CFO and Co-Founder, OvationMR

Photo of Michel Jones

Michel has spent her entire career in HR Consulting, Global Talent, and Management Consulting working with firms like PwC, IBM, and Conduent until starting an full service marketing research agency based in NYC, OvationMR, focusing on Global B2B Insights. She is a graduate of Melbourne University in Melbourne, Australia and she currently lives in Manhattan with her husband and business partner Jim Whaley.

Joe Jordan
COO, OvationMR

Joe is a market research industry veteran who has held a key roles on executive leadership teams for more than 15 years in market research and the programmatic panel industries, specifically tasked with creating and expanding divisions, systems, processes, strategy, new technologies, UX development, partnerships, and client relationships to drive innovation and grow the business for companies like CINT, USAMP, and Curion before joining OvationMR.  He is a graduate of the University of Illinois, Chicago and current resides in a the Chicago area with his wife Arna.

The Policy Institute at King’s College London
Venue sponsor

King's College logo small

 The Policy Institute works to solve society’s challenges with evidence and expertise. It combines the rigour of academia with the agility of a consultancy and the connectedness of a think tank. Its research draws on many disciplines and methods, making use of the skills, expertise and resources of not only the institute, but the university and its wider network too. The Policy Institute works across seven main research areas, with communications, impact and engagement an important connecting thread. The research themes are:
• Trust, facts and democracy
• Communities and opportunity
• Health systems and delivery
• The value of evidence
• Cities, growth and innovation
• Children and young people
• Defence and security policy