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AMSR Summer Event 13th June 2023 Archives exist to keep things safe – but not secret. On a hot summer evening we...
Researching the public: post-war policy, politics and polling. A review by Paul Edwards This is the third book of essays drawing on...
AMSR at Insight Alchemy 2023 What a great day for the AMSR at the MRS conference, Insights Alchemy, on Tuesday 14th March....
International Women's Day 2023 March 8th 2023 is International Women's Day. In recognition, the AMSR is making available an extract from one...
The AMRS at Insight Alchemy 2023 Isn’t it wonderful to have a have an in-person Conference once again? To meet face-to-face and...
Does the generation gap matter as much as we think? Are you a Boomer? Gen X? Gen Y? Do you know which...
Free webinar: 'Exploring the Archives: Researching the narrative of happiness and the history of feeling' This webinar has been rearranged for Wednesday...
Fascinating new book on the British love affair with pets uses AMSR Archive as a source 'From pet economics to pet cemeteries,...
1929-2023 Jeremy Bullmore 1929-2023 Advertising executive Jeremy Bullmore, former president of the Market Research Society and non-executive director at WPP, has died...
AMSR Summer Event, Bush House, London Judith Staig reports from the AMSR's Summer Event, held on 26th May 2022 To be part...
MRS Impact Conference 2022 Judith Staig reports for the AMSR on this year's virtual sessions Love them or loath them, industry conferences...
The Opinium Collection The AMSR is delighted to welcome our first truly ‘modern’ collection, from Opinium – an agency founded in 2007,...
Review by Paul Edwards of the latest book in the AMSR's 'Showcasing the Archive' series First of all I have to declare...
Phyllis Macfarlane, Chair of the AMSR's Content Committee, has written an article for the SRA's Research Matters magazine in which she takes...
Phyllis Macfarlane, Chair of the AMSR's Content Committee, recently had the opportunity to interview John Bittlestone about his life and experiences in...
On May 17th 2021 the AQR (Association for Qualitative Research) hosted a webinar for its members on the Making of History at...
MRS announces first 'Research Heroes', including AMSR names We're delighted to announce that Gill Wareing and Inger Christensen have been included in...
Phyllis Macfarlane is awarded the MRS Gold Medal Phyllis Macfarlane, AMSR Trustee and Chairman of its Contents Committee, has been awarded the...
The AMSR Specialist Collections Until now we have focused mainly on the collection of paper based material since this was at the...
Post War Developments in Market Research Don’t be put off by the rather clinical title. This little e-Book is actually 12 essays...
Paul Edwards reports from the Archive of Market and Social Research virtual event to thank donors, friends and supporters and to mark...
It has long been thought by senior research practitioners that significant mutual advantages could be gained by improving their connections with the academic...
The latest quarterly newsletter from AMSR is now available on the website. Among the many fascinating contributions are coverage in the Letter...
AMSR is delighted to have appointed Jane Frost, CBE and CEO of the Market Research Society (MRS) as its Vice-Chairman. Jane brings...
Updated 11/05/20: With people spending a lot more time at home at this time of coronavirus lockdown, the Archive of Market and...
AMSR has recently acquired some very rich material documenting research conducted for the BBC. Peter Menneer, who was Head of BBC Research,...
AMSR held its third prestigious Event at the IPA on 4 February, with a record attendance of 75 people. Once again, we...
“If you want people to think you are funny, don’t tell them you are a comedian, tell them a joke.” At the...
Due to ill-health Dr Liz Nelson OBE, has stepped down as Chairman of the Board of Trustees of the Archive of Market...
AMSR is very pleased to announce an important addition to the Archive. Kantar, who own and operate the TGI (Target Group Index)...
Industry legend Peter Cooper’s treasure trove of commercial and academic papers are added to the archive, providing valuable insights into the evidence-based...
Rory Sutherland, Vice Chairman of the Ogilvy Group UK, gave the keynote speech at AMSR’s IPA Event, highlighting the importance of the...
The Archive of Market and Social Research (AMSR) is delighted that Ben Page and Jeremy Bullmore have agreed to be Patrons of…
We are delighted and very proud that Professor Denise Lievesley CBE has accepted the Trustees’ invitation to be the first President of…
22 January 2018 Raz Khan writes: It’s very interesting how important nomenclature can be, especially when you move into an area outside…
22 January 2018 Barry Leventhal writes: Next year marks the 40th anniversary of the MRS conference presentation that brought geodemographics to the…
6 December 2017 A reception was held by AMSR on 7 November, 2017, at the prestigious IPA offices in Belgrave Square. The…