Apr 23, 2019 | Stories
Teresa May’s tenure as UK Prime Minister was characterised by her insistence on honouring the 52% to 48% result of the Brexit Referendum. This stance is reinforced by historical evidence: the British people have always had strong reservations about their links with...
Apr 17, 2019 | Stories
As we celebrate Easter, the most important Christian festival, survey research data makes it clear that our knowledge and practice of Christianity is in full decline. Much of the evidence for this is accessible via the AMSR archive*, revealing for instance that:...
Apr 8, 2019 | Stories
Perhaps the earliest and most comprehensive measurement of British attitudes on political and social issues is contained in a series of surveys conducted by Gallup for the News Chronicle on the eve of the Second World War. The findings from these are bound to be of...
Mar 26, 2019 | Stories
The ‘Boomer’ generation are often claimed to be the nation’s heaviest wine drinkers. Analysis of TGI trend data shows this is only partially true. Behaviour in the wine category illustrates the cohort effect. Let’s divide the population aged 20+ into 15-year bands,...
Mar 4, 2019 | Stories
The Archive of Market and Social Research (AMSR) is collecting a record of research on behaviours, attitudes and lives over the decades and how they change, or remain the same. Several books and papers relating to women in the workplace are already part of its...
Feb 14, 2019 | Stories
For many, Valentine’s Day is an occasion for declarations of love. For others, it might prompt reflections on loneliness. Loneliness is being taken increasingly seriously. The government has set out a strategy to address it, with the appointment of a Loneliness...
