Oct 26, 2026 | Brands, Stories
For a few decades in post‑war Britain, one sound could send women to the front door faster than the milkman or the postman: “Ding dong — Avon calling!”. Avon’s long‑running TV campaign (1954–67) turned the Avon Lady into a minor celebrity — a neatly dressed emissary...
Oct 9, 2026 | in-depth essay
Prepared by AMSR using the Archive Supplementary Resource — Development, Electoral Performance & Public Attitudes Introduction This supplementary page preserves the rich archive material relating to the Conservative, Labour, and Liberal Democrat parties. The AMSR...
Oct 9, 2026 | in-depth essay
Prepared by AMSR using the Archive Introduction This supplementary page preserves all archive‑based material relating to: Plaid Cymru The Green Party The Scottish National Party (SNP) It is designed for teachers and students who wish to explore these parties in...
Oct 8, 2026 | in-depth essay
Prepared by AMSR using the Archive 1997 compared with 1974 and 2024 elections Overview This document brings together AMSR evidence to compare three major “change-of-the-guard” General Elections — 1974, 1997 and 2024 — alongside detailed case studies of each. It...
Oct 8, 2026 | in-depth essay
Prepared by AMSR using the Archive Referendum Case Studies These General Election and Referendum case study cards have been prepared for AQA A-Level Students from AMSR NOP and MORI reports on the Elections, produced at the time, plus two detailed analyses of the...