Jan 14, 2023 | News
Advertising executive Jeremy Bullmore, former president of the Market Research Society and non-executive director at WPP, has died aged 93. Jeremy, who started his career as a copywriter at J. Walter Thompson London, later becoming chairman, was appointed as president...
Jun 6, 2022 | News
Judith Staig reports from the AMSR’s Summer Event, held on 26th May 2022: To be part of the audience for the AMSR summer event that took place on 26th May, 2022, was to ride a rollercoaster of emotions from pride and amazement through alarm and foreboding to...
Apr 5, 2022 | News
Judith Staig reports for the AMSR on this year’s virtual sessions: Love them or loath them, industry conferences are usually an opportunity to meet friends old and new, to figure out how to shake hands whilst balancing your tote bag, a coffee cup and a...
Jan 19, 2022 | News
The AMSR is delighted to welcome our first truly ‘modern’ collection, from Opinium – an agency founded in 2007, whose work reflects all the absorbing interests and attitudes of today’s society across consumer, social and business contexts. Societies are the product of...
Jan 4, 2022 | News
First of all I have to declare a bias. I believe that the study of history is a good thing. It brings the past to us and helps us to recognise what has changed and what has not. You will not be surprised, therefore, that I agree with every word of Rory Sutherland’s...
Oct 19, 2021 | News
Phyllis Macfarlane, Chair of the AMSR’s Content Committee, has written an article for the SRA’s Research Matters magazine in which she takes a look back to the early days of the Archive of Social and Market Research in 2016, and then brings readers up to...
