AMSR Anniversary Event – 2 March 2021

AMSR Anniversary Event – 2 March 2021

Paul Edwards reports from the Archive of Market and Social Research virtual event to thank donors, friends and supporters and to mark five years of building the archive. A quick synopsis for those who don’t know the AMSR (or may have forgotten!).  The AMSR is building...
Connecting the Archive and Academia

Connecting the Archive and Academia

It has long been thought by senior research practitioners that significant mutual advantages could be gained by improving their connections with the academic community. And now it is becoming clear that the path towards that will be made much easier by developing...
Latest AMSR newsletter posted

Latest AMSR newsletter posted

The latest quarterly newsletter from AMSR is now available on the website. Among the many fascinating contributions are coverage in the Letter from the Editor of recent dicussions, not least on BBC Radio 4, of the similarities between UK citizens’ desire to stay...
Jane Frost appointed as AMSR Vice-Chairman

Jane Frost appointed as AMSR Vice-Chairman

AMSR is delighted to have appointed Jane Frost, CBE and CEO of the Market Research Society (MRS) as its Vice-Chairman.  Jane brings a wealth of marketing and strategy experience from the public and private sectors as well as strong connections within the UK market...
Are you a Hoarder or a Chucker?

Are you a Hoarder or a Chucker?

Updated 11/05/20: With people spending a lot more time at home at this time of coronavirus lockdown, the Archive of Market and Social Research (AMSR) is asking researchers to clear out and donate their historical papers. Phyllis Vangelder – a supporter of, volunteer...
BBC studies added to the Archive

BBC studies added to the Archive

AMSR has recently acquired some very rich material documenting research conducted for the BBC. Peter Menneer, who was Head of BBC Research, 1978-1992, and Graham Mytton, who was Head of Audience Research for the BBC World Service1982-1998, have donated unique reports...