Did 9/11 rock the public’s economic confidence?

Did 9/11 rock the public’s economic confidence?

Written 20 years after the terrorist attacks on the World Trade Center and other US targets on 11 September 2001, this story asks what is there to be found in the Archive relating to those events? ICM conducted a poll for Retail Week just two weeks later, with...
AMSR plays leading role in AQR webinar ‘The Making of History’

AMSR plays leading role in AQR webinar ‘The Making of History’

On May 17th  2021 the AQR (Association for Qualitative Research) hosted a webinar for its members on the Making of History at which Professor Claire Langhamer (University of Sussex) discussed Modern British History with Phyllis Macfarlane and Peter Bartram of AMSR,...
Is hayfever on the rise?

Is hayfever on the rise?

Hayfever is far more prevalent than it used to be. Data held within AMSR shows that it afflicts three times as many of us nowadays than in the 1970s. Just 8% of GB adults reported suffering from pollen or hayfever allergy in 1972; by 2019 this had climbed to 25%. The...
Key AMSR supporters named ‘Research Heroes’ by MRS

Key AMSR supporters named ‘Research Heroes’ by MRS

We’re delighted to announce that Gill Wareing and Inger Christensen have been included in the Market Research Society’s first set of 25 Research Heroes – part of a year-long programme to spotlight individuals in the research sector. Both Gill and Inger...