Jeremy Bullmore 1929-2023

Jeremy Bullmore 1929-2023

Advertising executive Jeremy Bullmore, former president of the Market Research Society and non-executive director at WPP, has died aged 93. Jeremy, who started his career as a copywriter at J. Walter Thompson London, later becoming chairman, was appointed as president...
Were decimalisation and metrication bad for shoppers?

Were decimalisation and metrication bad for shoppers?

In the 1970s, price inflation was at least as big a political problem as it is today. Decimalisation of the currency was perceived to be a major influence. In the UK, although decimalisation of the currency and metrication of weights and measures had been under...
Is the National Lottery retaining its popularity?

Is the National Lottery retaining its popularity?

Kantar recently published TGI figures reporting that 65% of GB adults have played either Lotto, Euromillions or scratchcards in the last 12 months – up from 55% in 2019. Perhaps the pandemic contributed to this, with a dabble on the lottery a welcome distraction from...
Has financing the BBC always been contentious?

Has financing the BBC always been contentious?

Alternative funding methods for the BBC have been discussed for years. Back in the 1980s, many viewers considered advertising an acceptable option. A collection of papers from the BBC, recently added to the Archive of Market and Social Research, suggests that over 30...