What impact did The Good Life have on consumers?-OLD
The Good Life: the impact of a TV sitcom on consumer behaviour. Examining trends can sometimes show influences from unexpected quarters. Take the case of ‘The Good Life’, which ran from 1975 to 1978. It’s fondly remembered as one of the better sitcoms of the 1970s,...
Are generational differences the fault line in Britain?
Generational differences are sometimes considered one of the fault lines in Britain today, with the predicament of Millennials much discussed as a societal and political challenge. Examination of research data from TGI confirms that the position of today’s 20-34...
TGI: what did we eat in 1969?
Fishpaste, Rice Pudding, Yoghurt, Pasta Food usage reported by TGI in 1969 offers a picture of long-lived staples jostling for larder (or increasingly fridge) space with newly-growing and more fashionable categories. ‘Meat and fishpaste spreads’ were still to be...