Phyllis Macfarlane is awarded the MRS Gold Medal

Phyllis Macfarlane is awarded the MRS Gold Medal

Phyllis Macfarlane, AMSR Trustee and Chairman of its Contents Committee, has been awarded the Market Research Society’s highest accolade, its prestigious Gold Medal. The award has been made in recognition of her outstanding contribution to market and social research...
The AMSR Specialist Collections

The AMSR Specialist Collections

Until now we have focused mainly on the collection of paper based material since this was at the greatest danger of being lost. We now, however, wish to move on to safeguard the future of the Archive by establishing Modern Collections, and we propose starting with...
e-Book review by Paul Edwards

e-Book review by Paul Edwards

Don’t be put off by the rather clinical title.  This little e-Book is actually 12 essays providing a tour d’horizon of Research written by 12 genuine luminaries of the research firmament.  For older readers it will be a waterfall of memories and half remembered...
AMSR Anniversary Event – 2 March 2021

AMSR Anniversary Event – 2 March 2021

Paul Edwards reports from the Archive of Market and Social Research virtual event to thank donors, friends and supporters and to mark five years of building the archive. A quick synopsis for those who don’t know the AMSR (or may have forgotten!).  The AMSR is building...
Connecting the Archive and Academia

Connecting the Archive and Academia

It has long been thought by senior research practitioners that significant mutual advantages could be gained by improving their connections with the academic community. And now it is becoming clear that the path towards that will be made much easier by developing...