The Archive of Market and Social Research

Current page: Home » AMSR » Page 32

Historic geodemographics materials coming to the archive

Historic geodemographics materials coming to the archive

Jan 22, 2018 | News

Barry Leventhal Next year marks the 40th anniversary of the MRS conference presentation that brought geodemographics to the attention of a wide audience of market researchers.  Therefore it is appropriate that the archive includes a section for materials documenting...
Report on AMSR Reception at the IPA – 7 November 2017

Report on AMSR Reception at the IPA – 7 November 2017

Dec 6, 2017 | News

A reception was held by AMSR on 7 November, 2017, at the prestigious IPA offices in Belgrave Square.  The event was attended by 62 people. The aim of the reception was primarily to thank volunteers and sponsors, to bring people up-to-date with the latest developments,...
TGI archive nugget – no. 1

TGI archive nugget – no. 1

Oct 7, 2017 | stories archive

Football watchers have now become a better reflection of society. 25 years on from the establishment of the Premier League and Sky Sports’ live coverage, we’ve seen huge changes to the game at the elite level in particular, driven by revenues flowing in from TV...