THE AMSR BLOG
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AMSR Summer Event 10th June 2024
CLICK HERE TO VIEW THE VIDEO OF THE EVENT SESSIONS L-r: Jim Whaley, David Tross, James Endersby, Kelly Beaver, Richard Asquith Photos: Jane Bain...
Is vinyl cool again?
Vinyl is cool again. Long-playing records, or LPs, have become a measure of the British economy’s health. In March 2024 the Office for National...
Have we changed in the last 50 years?
There is a massive number of old survey results from the last 50+ years which are included and easily accessible in the Archive of Market and Social...
Did market research save the Dulux sheep dog?
In the late fifties ICI was Britain’s only truly global conglomerate and in its Paints Division there was already a free-standing market research...
What lessons can we learn from the last 50 years of General Elections?
With a general election likely to take place in 2024 it is worth looking back at lessons to be learned from the past. The value of the Archive of...
Have British attitudes to the environment changed?
An October 2020 poll by YouGov found that 67% of the British public wanted Britain to be a world leader on environmental issues. In February 2021,...