Aug 11, 2026 | Social history, Stories
How Britain coped with the 1976 potato shortage In the summer of 1976, Britain discovered the limits of its national stoicism. The drought scorched fields, potato yields collapsed, and chip shops quietly began to reduce portions or close early. It wasn’t official...
Jul 27, 2026 | in-depth essay
Amanda Claesens Amanda started her research career as a telephone interviewer at PAS in High Wycombe, then spent 20 years at NSM Research in Oxford and has been working as an independent consultant since 2015. She has a specialism in all things media, having worked...
Jul 15, 2026 | in-depth essay
Amanda Claesens Amanda started her research career as a telephone interviewer at PAS in High Wycombe, then spent 20 years at NSM Research in Oxford and has been working as an independent consultant since 2015. She has a specialism in all things media, having worked...
Jul 15, 2026 | in-depth essay
Amanda Claesens Amanda started her research career as a telephone interviewer at PAS in High Wycombe, then spent 20 years at NSM Research in Oxford and has been working as an independent consultant since 2015. She has a specialism in all things media, having worked...
Jul 15, 2026 | in-depth essay
Devised by AMSR Why the Magazine Environment MattersTo understand whether magazine advertising is effective, it helps to begin with how people actually use magazines. Unlike many other media, magazines are actively chosen. Readers buy or access titles that reflect...