Mar 22, 2021 | News
Paul Edwards reports from the Archive of Market and Social Research virtual event to thank donors, friends and supporters and to mark five years of building the archive. A quick synopsis for those who don’t know the AMSR (or may have forgotten!). The AMSR is building...
Mar 3, 2021 | Stories
While we live in an era dominated by post-Brexit politics and the pandemic, new realities bring fresh perspectives on the same old perennial issues. One such issue recently brought back into focus was that of inequality: Labour leader Keir Starmer in his recent...
Feb 18, 2021 | Stories
During lockdown, despite the loss of employment income for many, consumers have been accumulating savings rather than spending. The Bank of England estimates £125 billion has been racked up – an average of £4,000 per household. Will consumers use these ‘pent-up’...
Feb 15, 2021 | News
It has long been thought by senior research practitioners that significant mutual advantages could be gained by improving their connections with the academic community. And now it is becoming clear that the path towards that will be made much easier by developing...
Feb 4, 2021 | Stories
Though the current recession looks like being the worst on record, some useful guidelines from previous recessions are to be found in the Archive. In particular, the report provided by Millward Brown in 2011 showed that the tendency to shift focus from long-term...