THE AMSR BLOG
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The AMSR Newsletter
AMSR Case Studies
The Archive in Action
Cinzano – a classic ad campaign
Sometimes a TV campaign can have a positive effect on an entire category as well as the brand in question. That’s what happened with the vermouth...
Budget expectations and reality – October 2024
The leading polling organisations have not so far published any poll covering what the public expect to be in the budget to be delivered on 30th...
What happened to Margaret Thatcher’s dream of a share-owning public?
The 1980s in Britain was the decade of big privatisations. The Prime Minister, Margaret Thatcher, wanted to create a class of share-owning members...
Politics has become an inevitable part of sport
When Emmanuel Macron announced the snap election back in June, IOC President Thomas Bach and Paris 2024 organisers said that political upheaval in...
AMSR Summer Event 10th June 2024
CLICK HERE TO VIEW THE VIDEO OF THE EVENT SESSIONS L-r: Jim Whaley, David Tross, James Endersby, Kelly Beaver, Richard Asquith Photos: Jane Bain...
Getting into the groove: the fall and rise of vinyl records
Vinyl is cool again. Long-playing records, or LPs, have become a measure of the British economy’s health. In March 2024 the Office for National...